Uniola. Identity as a connecting principle
With the merger of Hager Partner (Zurich) and Keller Damm Kollegen (Munich), UNIOLA became one of the largest landscape architecture firms in the German-speaking area. The two offices were already working together well – but the merger required more than just a common logo. It needed an identity that did not blur differences, but transformed them into something new.
Client
Uniola AG, Zurich
Creative Services
Brand strategy
Corporate design
Visual identity
Motion design
Templates for office and plan drawings
Digital guidelines
Website concept
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Two evolved systems, different internal processes, several locations - and the need to create a common brand. The task was clear: a unifying appearance that shows architectural attitude, offers orientation and does not look like a compromise.
With over 100 employees at five locations, UNIOLA was more than just a rebranding project from the start. It was about creating identity – internally and externally.
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Studio Blyss was commissioned to provide strategic and creative support for this change. In a full-day workshop with representatives from Zurich, Munich, Stuttgart, Geneva and Berlin, the vision, values, tonality and visual directions were jointly developed - as the basis for the new corporate design.
The result is a modular, clear brand identity with an organic figurative mark, geometric systematics and a precisely coordinated language. A design that not only functions aesthetically, but also simplifies processes and creates a sense of belonging.
The main goal was usability in everyday life: With templates, design systems, and digital guidelines, we ensured that the new corporate identity could be used consistently across all locations and developed further.
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Today, UNIOLA is more than just a name. It is a sign that a common attitude can emerge - if both sides are prepared to let go of established structures in order to create something new.
The new identity strengthens internal cohesion and enables a clear presence in the market – as a cross-border office for landscape architecture that has emerged from dialogue.
When everything changes, you need an identity that sticks.
Merger, growth, realignment – if you're on the move, you need a brand that thinks along with you. Studio Blyss supports you with a clear view, creative precision and a sense for what connects people. Let us work together to design your brand – from the inside out.