Lalique Group. Ten years, one format – yet always new.
Since 2015, Studio Blyss has designed the annual reports for the Lalique Group. For an entire decade, we were responsible for the conception, design, and production of one of the company's key image carriers – with the aim of creating a unique, high-quality editorial experience every year from a consistent content structure.
Client
Lalique Group SA, Zurich
Creative Services
Concept Editorial Design
Editorial Design & Layout System
Typography & Infographics
Financial Report
Finishing Concept
Production Support
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The report always followed the same structure: a presentation of the company figures, followed by the most important highlights and new products from all the Lalique Group brands - including Bentley Fragrances, Parfum Grès, Ultrasun and Jaguar Fragrances. It was precisely this conceptual consistency that made the design task particularly challenging: how do you create something new over ten years without repeating yourself?
At the same time, the annual report was far more than a mandatory document – it was an image tool, a collector's item and an expression of the group's attitude. The cover design often followed current artist collaborations with Lalique, such as the crystal sculpture RockStone 40 by Erik Levy in 2018 – interpreted by us as a large-format, three-dimensional blind embossing on the cover.
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We had a free hand in the concept and design over the entire period. Each year we developed a new visual theme - from typographic settings, changing visual languages and finely tuned color systems to the individual choice of materials and finishing.
All reports were printed on Munken paper at Odermatt, bound with Swiss brochure binding by Bubu and finished with hot foil by Sonderegger – a well-coordinated trio that stands for the highest production quality. Studio Blyss was responsible not only for the image section, but also for the structuring and typographical fine-tuning of the extensive figures section – bilingual, precise and clearly legible, for an international audience.
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Over the years, the Lalique Group's annual reports have become an integral part of the brand communication - as a haptic statement, as orientation, as a sign of consistency. They showed that clarity is not static, but can always be rethought.
The project was discontinued after the 2024 issue – as part of the Lalique Group's withdrawal from the Swiss stock exchange. The report was one of many projects that we were able to realize for the Group. The collaboration continues: We are currently supporting Lalique Hospitality and all hotel and catering establishments in strategic development and visual conception. Other brands of the Group are also being created with us – as an ongoing dialogue between design, identity and impact.
If every year starts the same, what counts is how it's designed.
If you want to achieve new effects with the same building blocks time and again, you need more than just design – you need attitude, precision and a clear view of the big picture. Studio Blyss supports brands that think long-term and use design as a strategic tool. Whether it's an annual report, brand development or hospitality – we design what lasts.