No nonsense.
NAMING, BRANDING, SUSTAINABLE PACKAGING
After several years of close collaboration with the "Beaster" brand, we were commissioned to carry out a rebranding that underscores the company's high aspirations to operate sustainably in all areas of the business.
After a comprehensive analysis, we not only developed sustainable packaging and made all product names simpler and easier to understand, but also replaced the "Beaster" brand with the new name "The Change. This name change was the logical consequence, because "The Change" stands for the complete elimination of plastic, the single-variety recycling of all materials used, organic ingredients and resource-saving processes.
In concrete terms, this means that the paper stand-up pouches are completely compostable at home, glass and cardboard can be easily recycled, and even the drinking bottle decomposes completely in the compost. Our motto here is: Leave the oil where it is! Fortunately, PET has long been out of fashion.
With our expertise in brand redesigns and our focus on sustainability, we have managed to transform "The Change" into a forward-looking brand.
Discover with us how together we can also transform your brand into an ecologically responsible and authentic company that also meets modern customer demands for sustainability and environmental awareness.