Bold, Brave, and Bright
BRAND EXTENSION, SOCIAL MEDIA TEMPLATES, GUIDELINES
As part of the renowned TX Group, TX Markets is responsible for a wide range of classifieds and marketplaces, including leading platforms such as Ricardo and Homegate. Since January 2021, TX Markets has been successfully operating as an independent public company.
As part of this process, we were tasked with optimizing the original brand design, which was created in 2020 by our colleagues at Made Identity. Our goal was to make the identity of TX Markets more differentiated from the TX Group and at the same time more dynamic and flexible.
To achieve this, we have developed innovative branding assets based on enlarged sections of the logo shape. These new elements can be customized depending on the content and channel and offer almost inexhaustible combination possibilities.